INVISEE, a platform to help people in making investments, has been officially launched. Operating under PT Nusantara Sejahtera Investama (NSI), INVISEE is designed as a market for specific investment products. Its mission is to grow continuously and increase investment products to be purchased.
Eri Primaria, NSI’s President Director, said that INVISEE was started on January 2017 as a web application, followed by an Android version in July of the same year. By making the official launch, Primaria expects to tighten INVISEE’s position in the investment market, which currently focuses on mutual fund products.
The objective of this app launching is to strengthen INVISEE’s position in the market as an investment boutique. It’s not an ordinary marketplace, because of the partnered investment’s products and managers are selected based on INVISEE’s criteria,” he explained.
At the moment, INVISEE also launched an update for their mobile app by embedding new features, it’s the help feature in registration. They also introduced the iOS version.
He explained, in running a business as mutual funds seller, INVISEE partners with some investment managers, such as Insight Investment Management, Trimegah AM, BNI-AM, Mandiri Investment Management, EastSpring AM, and Danareksa. The list will keep increasing as INVISEE‘s commitment to providing the best products for its users.
In terms of features, INVISEE added e-money as one of the payment methods supported by Viseepay and T-Cash. There is also a Goal Planner which has been the leading feature in INVISEE that allows users to design their plans, such as Umrah, and Qurban. INVISEE also prepared a “Mutual Funds Zakat” feature as the partnership result with BAZNAS and expected to help customers for charity and alms.
INVISEE claims to have acquired 15,000 users and plan to accelerate user’s growth and AUM (Assets Under Management) 500% per year. This plan includes adding new products. Not only mutual funds, INVISEE targets to sell State Treasury’s documents, Sukuk in retail/savings and some other financial products.
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Original article is in Indonesian, translated by Kristin Siagian
