Naming Rights Agreements in Esports

23 September 2021Ellavie Ichlasa Amalia

In recent years, more and more non-endemic brands have decided to support esports players and esports organizations. One of the perks the esports sponsors usually receive is the installation of the company logo or name on the pro jersey.  Unfortunately, broadcasting esports matches is vastly different from traditional sports competitions. When you.....

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The History of Dota 2 and The International: From a Fan-Made Mod to One of the Largest Esports in the Entire World

21 September 2021Ellavie Ichlasa Amalia

The local Dota 2 esports scene in Indonesia has been dying for the past few years. Simply put, mobile games are far more popular and successful in the country, which is why a majority of esports organizations left the PC gaming genre. Despite this, Dota 2 is still considered in many other countries to be … Continue reading The History of Dot.....

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Comparing the Olympics With Esports Tournaments: Which One Is More Profitable?

17 September 2021Ellavie Ichlasa Amalia

In recent years, the popularity of esports has skyrocketed. Even so, there is still a negative stigma attached to the competitive gaming industry. The participation of esports in major sporting events — such as the SEA Games or the Asian Games — can undoubtedly help remove this stigma. Furthermore, the emergence of esports in traditiona.....

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Regulasi Pembatasan Waktu Bermain Game: Efektivitas dan Dampak ke Industri Game dan Esports

11 September 2021Ellavie Ichlasa Amalia

Dengan jumlah warga negara sebanyak 1,4 miliar orang, Tiongkok merupakan negara dengan populasi terbesar dunia. Hal ini membuat negara itu menjadi pasar yang menarik banyak perusahaan dari berbagai sektor. Menyadari hal ini, pemerintah Tiongkok membuat peraturan yang cukup ketat terkait perusahaan asing yang ingin menjajakan produk mereka ke warga .....

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Studi Kasus Asosiasi Esports di Berbagai Negara di Dunia

29 August 2021Ellavie Ichlasa Amalia

Beberapa tahun belakangan, esports menjadi perhatian banyak pihak, mulai dari perusahaan non-endemik, perusahaan venture capital, sampai pemerintah. Mengingat industri esports memang terus tumbuh, baik dari segi jumlah penonton maupun valuasi, hal ini tidak aneh. Seiring dengan semakin populernya competitive gaming, semakin banyak pula pihak yang t.....

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Seberapa Penting Reputasi Brand di Industri Game dan Esports?

22 August 2021Ellavie Ichlasa Amalia

Tahukah Anda, biaya produksi iPhone 11 Pro Max hanyalah US$490,5. Padahal, smartphone itu dijual dengan harga sekitar US$1.099 sampai US$1.449. Memang, Apple juga memberikan berbagai layanan untuk para pengguna iPhone. Meskipun begitu, tak bisa dipungkiri, keuntungan yang Apple dapatkan dari iPhone cukup besar. Pada 2019, Apple hanya menguasai 14,5.....

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Applications of Gaming in Other Fields: Military, Health, and Education

20 August 2021Ellavie Ichlasa Amalia

The general perspective on gaming from society is quite polarizing. On the one hand, the US military sees the potential that gaming can bring and uses it as a tool to train their troops. On the other hand, the World Health Organization recognizes something called gaming disorder, despite the fact that gaming has been used … Continue reading .....

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Apa itu Metaverse: Definisi, Relevansi, dan Potensinya?

14 August 2021Ellavie Ichlasa Amalia

Beberapa tahun belakangan, metaverse tengah menjadi pembicaraan hangat. Microsoft sedang bereksperimen untuk membuat enterprise metaverse, sementara Facebook baru saja membuat grup metaverse di divisi Reality Labs mereka. Ketika mendapatkan investasi sebesar US$1 miliar pada April 2021, Epic Games mengungkap bahwa mereka akan menggunakan dana itu u.....

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Studi Komparasi antara Olimpiade dan Kompetisi Esports: Mana yang Lebih Menguntungkan?

8 August 2021Ellavie Ichlasa Amalia

Dalam beberapa tahun belakangan, esports memang jadi kian populer. Meskipun begitu, tetap ada stigma negatif yang melekat pada industri competitive gaming. Keikutsertaan esports dalam event olahraga besar — seperti SEA Games atau Asian Games — bisa membantu untuk menghapuskan stigma tersebut. Tak hanya itu, kemunculan esports di kompeti.....

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7 Infamous Myths Surrounding Gaming and Esports

30 July 2021Ellavie Ichlasa Amalia

There are definitely a lot of myths surrounding the gaming community and the activity as a whole, most of them being widely inaccurate and misleading. Unfortunately, many gamers often also fall victim to these assumptions, which is why I think it is important to air out and debunk all of these gaming or esports myths. … Continue reading 7 In.....

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