Another tech company trusts Indonesia as its development base. CyberAgent America announces the relocation of Pico World social gaming development center, which uses Facebook platform, to Indonesia. As before we know that Multiply relocate its headquarter from US to Indonesia .As reported by e27, Pico World is a social gaming which currently has 5 million registered users. Other than relocation of development center, Pico World also looking for local resources for its employee.
The President and CEO of CyberAgent America, who is also the Director of Business Strategy Group at CyberAgent, Inc, Namba Toshimichi, mentions two reasons why they relocate the development team to Indonesia. First is about the number of Pico World in Indonesia which reach 30% of its total user. Namba mentions they want to increase Indonesian user to understand more about the local market and its needs.
The second is the rapidly growing Indonesian market and they feel that this is the right time to enter it with existing resources. Of course, CyberAgent as one of the Japan’s digital market leaders is trying to look for a market for its products in Southeast Asia, especially Indonesia. CyberAgent already has a representative office in Jakarta and we already reported about the activities of the company here.
Although Pico World’s development center will be in Indonesia, CyberAgent will not relocate the current developer team. They will recruit 20-25 local resources until the end of the year for Product Manager, Planner, Java Developers and Flash Engineers.
Related to CyberAgent America’s activity, Namba explains, “Yes, CyberAgent America will still be there. We have been working as a hub between our Japan head quarter, group companies and US market. We have another service run by the U.S. members. I will keep working as a board of US entity as well, so that we can leverage the service itself and new team’s development capability to the States and South East Asia market.“
